There’s this fairly popular social media site I frequent which has a small blue square logo with the letter “f” to one side. Over the past few days, I noticed that I’ve been getting a large number of notifications on this site (not that I normally don’t, given how undeniably popular I am, as you can tell from the way I’m sat here on a Sunday evening writing a blog post). Every morning, I’ll awake to a sharp ping on my phone, indicating that either someone wants to communicate with me in some way, or there’s a particular event which might take my interest. Grabbing my phone with vivid anticipation, I’m immediately disheartened to see that “Yanhao and 3 others have their birthdays today. Help them celebrate!” It’s not that I’m not appreciative of Yanhao’s date of birth, I just don’t want to be seeing the same thing every single day (Psst… don’t tell him, but I don’t actually know when his birthday is).